Transforming the Way the World Drinks Water
We exist because we believe every human deserves access to clean, safe, great tasting drinking water they can trust. This reality doesn’t exist today in the U.S..
Our mission is to transform the way the world drinks water by systematically upgrading how communities experience our planet’s most essential resource. Together, through Advanced Purification that eliminates up to 99.9% of contaminants, we’re fundamentally reimagining what water can and should be—and the profound impact it can have on human health.
The FloWater story begins at the intersection of necessity and innovation. In 2013, FloWater CEO and Co-founder Rich “Raz” Razgaitis identified a problem: people had lost trust in tap water, yet existing filtration hardware remained stuck in the past—antiquated, inefficient, and uninspiring.
A cascade of consequences followed: skyrocketing plastic bottle usage, increased consumption of sugary drinks, and chronic dehydration. FloWater was born out of the opportunity to fundamentally transform hydration.
While others settle for bottling tap water or basic filtration, we set out to reinvent water purification—delivering unmatched quality, exceptional taste, and a restired trust in tap water, all while eliminating plastic waste. This foundation of innovation became FloWater’s 7x Advanced Purification system.
We’re building a new infrastructure that makes safe hydration an integrated part of how we work, learn, exercise, and travel, transform water in real-time, exactly where and when people need it, making clean, safe drinking water universally accessible.
Our Timeline
Our Core Values
Clean Water Matters
Every person deserves access to clean drinking water. It’s the foundation for healthier communities where everyone can reach their full potential.
OWN & DELIVER EXCELLENCE
Every sip, every system, every customer—we take pride in what we do and deliver nothing less than the best.
INNOVATE WITH PURPOSE
Each component of our technology was designed with intention, creating systems that work seamlessly with both human biology and modern environments.
SET BIG GOALS & MAKE THEM HAPPEN
We don’t settle for average. We push the limits, challenge the status quo, and turn ambitious ideas into reality.
SAY IT LIKE IT IS
Clear, honest, and transparent—we communicate with purpose and never overcomplicate what matters most.
Do the right thing, Always
From the people we serve to the products we create, we lead with integrity—because trust is everything.
Our Leadership Team
Rich “Raz” Razgaitis
Co-Founder & CEO
Chris Liccardi
Chief Operating Officer
Tina Swanson
Chief Revenue Officer
Kristin Holthus
VP, Finance
